Education
School Name – Vishal Bharti Public School
Location – Paschim Vihar, Delhi
About the Company
Vishal Bharti Public School (VBPS) is a leading CBSE-affiliated senior secondary school in Paschim Vihar, Delhi, renowned for its commitment to academic excellence and holistic education.
VBPS approached Your Digital Boat to enhance their online presence, address challenges in SEO and user engagement, and drive more targeted traffic and inquiries through their website.

Challenges
We build and activate brands through cultural insight, strategic vision, and the power of emotion across every element of its expression. Through a deep understanding of our audience’s makeup and motivations.
Optimizing Content
Difficulty in refining website content to meet SEO standards.
Keyword Rankings
Struggle to achieve first-page rankings for key educational terms.
Targeted Traffic
Need for more effective strategies to attract the right audience.
SEO-Friendly Content
Balancing keyword optimization with engaging content.
Lead Generation
Converting visitors into admission inquiries.
Peak Season Visibility
Enhancing brand awareness on SERPs during admission periods.
Challenges
Visitor Retention
Struggled to keep new visitors engaged on the website.
Keyword Rankings
Difficulty achieving first-page rankings for crucial educational keywords.
Targeted Traffic
Needed strategies to attract more relevant and high-quality traffic.
SEO-Friendly Content
Existing website content lacked SEO optimization.
User Experience
The overall user experience on the website was subpar.
Spammy Backlinks and Low DA
Numerous spammy backlinks and a low domain authority negatively affected the site’s credibility.
Objectives
Real Time Data
We help our clients succeed by creating brand identities, digital experiences.
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We help our clients succeed by creating brand identities, digital experiences.
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We help our clients succeed by creating brand identities, digital experiences.
Learn MoreCollaboration Tools
We help our clients succeed by creating brand identities, digital experiences.
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Our Approach
Technical SEO Audit
Conducted a comprehensive audit, fixed indexing issues, disavowed spammy backlinks, and created Robots.txt and Sitemap files.
On-Page Optimization
Implemented SEO optimizations, created high-quality content, and focused on acquiring relevant backlinks.
User Experience Enhancement
Prioritized mobile usability, optimized images and media for faster loading, and improved overall user experience.
Backlink Profile
Built a strong backlink profile through link building and guest posting.
Accessibility
Ensured key pages were easily accessible within a few clicks for better navigation.
Local SEO
Included local business markup for better local SEO results.
Impact
Increased Domain Authority (DA), Page Authority (PA), Domain Rating (DR), organic traffic, and referring domains.
Our tailored SEO strategy for VBPS has significantly improved their online visibility, resulting in increased inquiries and better engagement with prospective students
